Core Values

Deliver products that Grandpa Jake would be proud of.

For us, it's quality over quantity. Cheap imports and mass produced goods won't cut it here.⁣

Be in business to make an impact. Find an issue. Take a stand.

Progress not perfection.

Build community and relationships. Not just the company's bottom line. We desire to put people over profits.

Nostalgic but forward thinking. Old buildings and historic downtowns. Preserving these places matter and we believe that strongly.

When my grandfather started Blackrock, he owned a small retail store called Christian Brothers Western Store. I saw firsthand how small business works and why it matters.

Independent stores make a community unique and vibrant. The owners of these stores aren't flying to space. They are making a living doing something they love.

Independently owned and operated business matter. They are still the heartbeat of this company and I want to support them in any way I can.

Treat our customers and vendors the way we want to be treated.